Knowledge Management and Storytelling as Social Transformation Tools in Educational Tourism on the Citarum River

Eldo  Delamontano; Cipta  Endyana; Yunus  Winoto; Evi  Novianti

doi:10.59025/zn6hb591

Authors

Eldo Delamontano Master of Sustainable Tourism, Graduate School Universitas Padjadjaran
Cipta Endyana Master of Sustainable Tourism, Graduate School Universitas Padjadjaran
Yunus Winoto Master of Sustainable Tourism, Graduate School Universitas Padjadjaran
Evi Novianti Master of Sustainable Tourism, Graduate School Universitas Padjadjaran

DOI:

https://doi.org/10.59025/zn6hb591

Keywords:

Citarum River, Educational Tourism, Knowledge management, Storytelling, Social Transformation

Abstract

Developing sustainable tourism necessitates innovative approaches that integrate environmental conservation, community engagement, and effective knowledge transfer. This study investigates the power of storytelling and knowledge management as catalysts for social transformation within educational tourism along Indonesia's highly polluted Citarum River. Using a mixed-methods approach, the research collected quantitative data from 79 university students via questionnaires assessing their knowledge and perceptions of the Citarum River and sustainable tourism. Qualitative data came from a content analysis of "Menjaga Citarum" (Preserving Citarum) educational materials, which wove together historical narratives, ecological facts, and local cultural values. The findings reveal that storytelling, when combined with direct environmental action and participatory learning, significantly boosts students' environmental awareness and emotional engagement. Participants showed a greater understanding of pollution issues and a stronger commitment to sustainable behavior, highlighting the importance of community-based knowledge systems. This study demonstrates how local narratives and experiential learning can foster ecological responsibility and social engagement, offering practical guidance for impactful educational tourism programs.

References

D. Erianti and S. Djelantik, “Citarum River Revitalisation Program; An Analysis of Strength Weakness, Advocates, Adversaries (SWAA),” Jurnal Ilmu Administrasi, XVI NO, no. Query date: 2024-08-18 21:49:30, 2019.

P. Hadfield et al., “Citarum Living Lab: Co-creating visions for sustainable river revitalisation,” PLOS Water, vol. 3, no. 8, p. e0000200, Aug. 2024, doi: 10.1371/journal.pwat.0000200. DOI: https://doi.org/10.1371/journal.pwat.0000200

Y. Andri and Y. M. A. Aziz, “Strategi Kebijakan Lingkungan Program Citarum Harum Di Kabupaten Bandung,” Ministrate: Jurnal Birokrasi dan Pemerintahan Daerah, vol. 3, no. 2, Art. no. 2, Aug. 2021, doi: 10.15575/jbpd.v3i2.13561. DOI: https://doi.org/10.15575/jbpd.v3i2.13561

E. F. Bloomfield and C. Manktelow, “Climate communication and storytelling,” Climatic Change, vol. 167, no. 3–4, p. 34, Aug. 2021, doi: 10.1007/s10584-021-03199-6. DOI: https://doi.org/10.1007/s10584-021-03199-6

S. Arieta, E. Solina, and A. Valentina, “Pendidikan Lingkungan Hidup Untuk Pembangunan Berkelanjutan di Desa Duara, Kecamatan Lingga Utara, Lingga, Kepulauan Riau,” Jurnal Masyarakat Madani Indonesia, vol. 1, no. 3, Art. no. 3, Nov. 2022, doi: 10.59025/js.v1i3.52. DOI: https://doi.org/10.59025/js.v1i3.52

B. Ritchie, N. Carr, and C. Cooper, Managing Educational Tourism. 2004, p. 283. doi: 10.21832/9781873150528. DOI: https://doi.org/10.2307/jj.27195501

M. Juliandar, D. Rohmat, I. Setiawan, and N. Nandi, “The Impact of Citarum Harum Project on Ecoliteracy Among Upper Citarum Residents,” Geos. Ind., vol. 8, no. 3, p. 316, Dec. 2023, doi: 10.19184/geosi.v8i3.40131. DOI: https://doi.org/10.19184/geosi.v8i3.40131

H. Hardyanti, M. Ulpa, and B. Anggara, “Pelatihan Storytelling Sebagai Media Promosi Wisata Edukasi Berbasis Cagar Budaya Di Pantai Sumur Tujuh Kabupaten Bangka Tengah,” Jurnal Masyarakat Madani Indonesia, vol. 4, no. 2, Art. no. 2, May 2025, doi: 10.59025/2hpnx238. DOI: https://doi.org/10.59025/2hpnx238

Widodo, Nandang Alamsah Deliarnoor, Widya Setiabudi Sumadinata, and Novie Indrawati Sagita, “Facilitative Leadership in Controlling Pollution and Damage to The Citarum Watershed as well as improving The Community Economy in Karawang, Indonesia,” JNS, vol. 33, May 2023, doi: 10.59670/jns.v33i.876. DOI: https://doi.org/10.59670/jns.v33i.876

M. F. Dahlstrom, “Using narratives and storytelling to communicate science with nonexpert audiences,” Proc. Natl. Acad. Sci. U.S.A., vol. 111, no. supplement_4, pp. 13614–13620, Sep. 2014, doi: 10.1073/pnas.1320645111. DOI: https://doi.org/10.1073/pnas.1320645111

H. Nurlette, N. Kaliky, I. Borut, and P. Wally, “Peduli Lingkungan Pesisir Dan Wisata Pantai Bebas Sampah Melalui Aksi Coastal Cleanup,” Jurnal Masyarakat Madani Indonesia, vol. 4, no. 2, Art. no. 2, May 2025, doi: 10.59025/mgyvpf63. DOI: https://doi.org/10.59025/mgyvpf63

D. Irawan, D. Ekasari, K. Nuraini, L. T. Damayanti, and S. Alexia, “Pemahaman Lingkungan Berkelanjutan melalui Ecoprinting di Desa Titiwangi Kecamatan Candipuro Provinsi Lampung,” Jurnal Masyarakat Madani Indonesia, vol. 3, no. 3, Art. no. 3, Jul. 2024, doi: 10.59025/dm615y87. DOI: https://doi.org/10.59025/dm615y87

Y. M. A. Aziz and I. M. Sekarwulan, “Strategy for the Development of Tourism Objects of Situ Cisanti, Kertasari Regency in the Department of Tourism and Culture of West Java Province,” presented at the 2nd International Conference on Administration Science 2020 (ICAS 2020), Atlantis Press, Jul. 2021, pp. 289–292. doi: 10.2991/assehr.k.210629.055. DOI: https://doi.org/10.2991/assehr.k.210629.055

E. Novianti et al., “Citarum Watershed Restoration through Community Involvement and Tourism Village Development,” Jurnal Komunikasi, vol. 15, no. 2, Art. no. 2, Dec. 2023, doi: 10.24912/jk.v15i2.25222. DOI: https://doi.org/10.24912/jk.v15i2.25222

Y. Winoto, F. I. Septian, and S. M. Shuhidan, “‘Waste management go to school’ program and its relationship with students’ environmental information literacy,” Journal of Environment and Sustainability Education, vol. 3, no. 2, Art. no. 2, May 2025, doi: 10.62672/joease.v3i2.84. DOI: https://doi.org/10.62672/joease.v3i2.84

D. F. S. Rukma, “Image Bandung Culinary Travel Destination As Seen From The Perception of Tourists to The City of Bandung,” JWE, vol. 17, no. 2, pp. 126–138, Jul. 2018, doi: 10.52434/jwe.v17i2.464. DOI: https://doi.org/10.52434/jwe.v17i2.464

M. S. D. Hadian, B. R. Suganda, U. L. S. Khadijah, and R. K. Anwar, “River Development As A Sustainable Geo-Tourism With A Participatory Stakeholder Approach,” GTG, vol. 34, no. 1, pp. 155–163, Mar. 2021, doi: 10.30892/gtg.34120-631. DOI: https://doi.org/10.30892/gtg.34120-631

R. N. Annisa, A. Sutono, W. Rahtomo, and R. Syam, “The Study of Creative Experience in Alamendah Tourism Village,” International Journal on Recent Trends in Business and Tourism, vol. 7, no. 1, Art. no. 1, Jan. 2023, Accessed: Jun. 08, 2025. [Online]. Available: https://ejournal.lucp.net/index.php/ijrtbt/article/view/1891

R. Kurniati et al., “Pemanfaatan Sampah sebagai Media Pembelajaran di Pulau Kecil Perbatasan,” Jurnal Masyarakat Madani Indonesia, vol. 3, no. 3, Art. no. 3, Jun. 2024, doi: 10.59025/js.v3i3.229. DOI: https://doi.org/10.59025/js.v3i3.229